We help businesses grow with less overhead and more automation. Our mission is to give you the tools, systems, and support to scale, without burning out your team.
We bring the strategy, systems, and structure growing agencies need to scale. Our automation services and trained talent are purpose-built to save you time, boost productivity, and help your team stay focused on revenue-driving work.
Our core values guide every decision, interaction, and solution we deliver. They define the Lava culture, and the kind of partnerships we build with businesses like yours.
We believe alignment, transparency, and clear communication unlock the best results, for our team and for yours.
We don’t just support clients, we drive results. Your success is the benchmark of our performance.
We do what we say and own what we do. Trust and accountability are non-negotiable.
When Lava was founded, our mission was simple yet powerful: to empower agency owners and front-line staff by combining automation and virtual support to simplify routines, eliminate busywork, and reclaim time for what matters most.
We started by working directly with insurance agencies to solve real problems, inefficient workflows, inconsistent client follow-up, and stretched teams.
Over time, our blueprint-based systems and personalized coaching helped agencies scale faster, improve retention, and operate more predictably.
Above all, we believe technology should serve people, not the other way around. We’re committed to creating tools and processes that keep team dynamics and efficiency at the core, so your agency can work smarter, not harder.
Ross Bennett, VP at Heaton & Bennett Insurance
Kim Matthews, Owner, Associated Insurance Services
Andy Goetz, Founder, LTC Specialists
Get to know the team that helps you explore how automation and virtual assistants can transform your agency. They're here to answer your questions and guide you toward the right solution, before you ever sign on.
Sales Director
Assignment Strategist
Assignment Strategist
Assignment Strategist
Meet the team responsible for the vision, service delivery, and support that power our automation and VA solutions.
CEO/Founder
Fulfillment Director
Customer Success Director
IT Director
You don’t need more apps, you need a proven process. Lava combines automation, virtual assistants, and hands-on coaching to streamline your operations, increase capacity, and help your team focus on what matters most.